Monday, April 9, 2012

On Bryce's Blog

I found a similar connection between my blog on Coke and Bryce's outlook on how Coca-Cola operates as a company. The component of happiness that Coke attaches to its product targets an open and age-diverseified audience. It also instills in the audience a feeling of meaning and purpose. By uniting coke drinkers through the theme of joy and happiness, drinking a coke becomes much more than just drinking any soda. Their ability to capture the senses in their graphic-driven commercials brings a sense of happiness and contentment to the consumer. Bryce's blog reflects this quality and uniqueness that Coke gives to its consumers. Despite being a massive money driven corporation, their advertisements imply that Coke is more than just about bringing in revenue. The sense of unity their commercials invoke gives the consumer a new appreciation for Coke as a drink and as a company.
http://brycera.blogspot.com/2012/04/from-time-that-i-was-little-ihave-been.html

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